According to Korean media reports, in the past 2-3 weeks, enterprise solid state drives (SSD) have been in shortage, and global storage giant Samsung Electronics is expected to raise SSD prices by 25%.

BusinessKorea reports that there has been a shortage of enterprise-grade solid-state drives (SSD) for NAND flash memory products over the past 2-3 weeks. This is due to the rapid development of artificial intelligence and the subsequent global big technology companies to build data center, makes the storage device to a huge increase in demand and lead to commercial SSD in short supply.

Before that there is the news, Samsung in the second quarter of this year is expected to NAND in the field of commercial SSD price increase 20-25%, to reverse the serious decline in 2023. Initially, Samsung Electronics had planned to raise prices by about 15 percent from the previous quarter, but the increase was steeper due to a larger-than-expected surge in demand.

Public information shows that Solid State Disk (SSD), is a large capacity storage device, made of NAND flash memory chip array hard disk. The data shows that Samsung Electronics, as the dominant player in the commercial SSD market, occupies about half of the market share and has a significant influence on price decisions.

Now, Samsung's move to raise prices is also a response to the recent acceleration of AI-related storage server expansion by big global tech companies like NVIDIA and Tesla, And tech giants' efforts to develop AI deployments have prompted major server companies, including Dell Technologies and Hewlett Packard Enterprise, to rush to snap up SSD.

A semiconductor industry source said service providers were even facing shortages of some products in recent rush orders to expand storage capacity, prompting them to consider increasing production.

According to Japanese media reports, key parts NAND Flash production cuts, SSD supply tightening, and customer acceptance of price increases proposed by memory manufacturers have led to SSD prices rising for two consecutive quarters, and Q2(April-June 2024) may continue to rise.